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Project

Sopa de Sapo

       

Description

Brand identity for Sopa de Sapo children's library. We created this little toad and give him a life. Its childish and friendly image is attractive for both children and parents.
            

Hodo_SopaDeSapo-01Hodo_SopaDeSapo-01
Hodo_SopaDeSapo-02Hodo_SopaDeSapo-02
Hodo_SopaDeSapo-03Hodo_SopaDeSapo-03

DEIBI by Wete&Ultratypes. With childlish and informal style, it’s positiveness matches perfect with the frog character. ultratypes.com

Hodo_SopaDeSapo-10Hodo_SopaDeSapo-10

SOURCE SANS PRO. Works in the logo and outside of it, as corporate typeface and webfont. fonts.google.com

Hodo_SopaDeSapo-04Hodo_SopaDeSapo-04
Hodo_SopaDeSapo-05Hodo_SopaDeSapo-05
Hodo_SopaDeSapo-06Hodo_SopaDeSapo-06
Hodo_SopaDeSapo-07Hodo_SopaDeSapo-07

    

Credits
Role: Brand Concept Development, Graphic Design, Art Direction.
Made along with Maria Berga.

 

    

DATE
2014